Bushnell Outdoor Products May Be Sold in Billion-Dollar Deal
Got a billion dollars burning a hole in your pocket? Bushnell Outdoor Products (Bushnell) is up for sale according to Reuters. Bushnell, which has annual revenues of $450 million, is going to be sold off by its current owners, MidOcean Partners (private equity firm). Reuters reports that Kansas-based Bushnell could be sold lock, stock and barrel in a billion-dollar deal. The potential buyer(s) have not been revealed.
Bushnell was founded in 1948. The company makes scopes, binoculars, GPS units, laser rangefinders, GameCams, eyewear, and other outdoor gear. Bushnell is the parent of many other outdoor product brands, including: Bollé, Butler Creek, Final Approach, Hoppe’s, Millett, Night Optics, Primos, Serengeti, Simmons, Stoney Point, Tasco, and Uncle Mike’s. Last year the Bushnell group of companies had $100 million in earnings before taxes, interest, and depreciation.
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