EDITOR: We understand your concerns, and that is why the disclosure is provided — you’ll notice some other sites don’t do that. As to reviewing a product from an advertiser being unethical… well you’d have to fault every other successful media source on the planet except perhaps Consumer Reports. Without making a big deal about it, I can tell you this:

1. You can trust what German Salazar writes, and take it to the bank. This review was originally released on German Salazar’s Riflemans Journal website, which does NOT take advertising. It is republished here essentially unchanged, save for the last section which provides pricing info and kit specs.
2. We don’t put the “field-tested” logo on products that we haven’t tried personally and choose to use ourselves for our own loading and shooting purposes.
3. If there is an important product feature that needs improvement or further development, we say so.
4. If you are familiar with this site, and have followed it since it started in September 2001, you will know that we do not “pull the punches”. We have always tried to provide honest and complete reviews of any product we test.
5. If you think it is unethical to review any product that may be made or sold by an advertiser, then you’d have to eliminate Lapua, Lake City, Norma, and Winchester Brass; Berger, JLK, Lapua, Nosler, Hornady, and Sierra Bullets; CCI, Federal, Remington, and Wolf Primers; RCBS, Redding, and Forster Dies; Krieger, Bartlein, Hart, Shilen, and Lilja Barrels; Bushnell, Leupold, Nightforce, Sightron, S&B, March, Swarovski, and Zeiss scopes; Stiller, Borden, BAT, Barnard, Pierce, and Surgeon Actions; McMillan, MasterClass, Robertson, and Shehane stocks… and I could go on. In essence we would be blocked from writing about most of the best products on the market for precision shooters.

Remember that successful companies with good products ALL have marketing plans. In the gun industry, the top companies understand that serious shooters come to this website and that is why they advertise here. Do you want to penalize them because they support a site that informs shooters?

If we did as you suggest — refuse to comment on products from advertisers — I can guarantee we would disappoint the vast majority of our readers.