The 2026 SHOT Show (Shooting, Hunting, and Outdoor Trade Show) is officially underway in Las Vegas, with the full opening this Tuesday morning, January 20, 2026. Thousands of new products are on display at SHOT Show 2026, hosted at the Venetian Expo/Convention Center and Caesars Forum in Las Vegas. Gunmakers from around the world will be introducing hundreds of new (and updated) rifles, pistols, and shotguns. Along with the new guns, SHOT Show will feature noteworthy new optics, electronics, reloading equipment, hunting gear, and accessories.

The 2026 SHOT Show combines exhibit space at Caesars Forum and The Venetian Expo with a bridge between the two facilities. This year more than 2,700 exhibitors will showcase their products on 830,000+ net square feet (19 Acres!) of floor space. SHOT Show is the largest trade show of its kind in the world. Total attendance at last year’s SHOT Show exceeded 54,000 exhibitors, buyers, media, and industry professionals from 50 states and over 115 countries.

SHOT Show 2026 Exhibitor LIST | SHOT Show YouTube Channel

Quick Picks — Videos from SHOT Show 2026 Day 1

Product Previews

Here are 4 interesting products from SHOT Show 2026. Click each Image for more details.

SHOT Show Supplier Showcase — Monday and Tuesday

The SHOT Week Supplier Showcase returns this year with 600+ suppliers and countless materials and solutions. After a great first day yesterday, the Supplier Showcase kicks off its second and final day in the 5th Floor Palazzo Ballroom of The Venetian Convention Center.

SHOT Show 2026 INFO Sources

SHOT Show TV and YouTube — For all SHOT Show TV product highlights, interviews and overall show coverage, visit the SHOT Show Youtube Channel.
SHOT Show Daily News — The SHOT News Blog Page has multiple daily reports and links to key content.
Social Media — For real-time highlights and breaking news from the show, the SHOT Show’s Facebook, Instagram, YouTube, and X (Twitter) feeds offer regular reports with interviews, photos, and videos.
SHOT Show Mobile App — Download the SHOT Show 2026 Mobile App for real-time show announcements, interactive floor maps, meeting and scheduling functions, product-information downloads (including product scanning at the New Product Center), SHOT Show video feeds and more!

Headed to SHOT Show in Las Vegas? Then you should download the FREE SHOT Show Mobile App. Available for all mobile devices, this App really makes it easier to plan your SHOT Show schedule, and navigate the floor of the Sands Convention Center. The 2024 SHOT Show Mobile App is now available for download. There are versions for Apple and Android smartphones and tablets. And there is even an Apple Watch version. Apple users will find the App in the App Store, Android users will find their version in the Google Play Store. Learn more at SHOTmobile.com.

Handy Interactive Map
The App includes an interactive map that can direct you from your current location to your next destination. Arrange your meetings with a handy scheduling calendar. And you can search for any SHOT exhibitor by name or product category. In addition, the App lists major show events as well as important new products.

SHOT SHOW 2024 APP FEATURES
— Locate Exhibitor Booths with searchable Vendor Database/Floor Map
— Build a personalized Schedule and bookmark Exhibitors
— Visit bookmarked Exhibitors with Quick Route Feature
— Multi-Device Sync for smartphones, tablets, laptops
— Up-to-date Exhibitor, Speaker, and Event information

The 2024 SHOT Show takes place January 23-26 at the Venetian EXPO and Caesars Forum in Las Vegas, Nevada. Media Day at the Range takes place Monday the 22nd in Boulder City. To learn more about SHOT Show, including seminar times, educational resources, event listings, and hotel/travel information, visit SHOTShow.org.

SHOT Show 2023 is three days away. The 2023 event kicks off with Industry Day at the Range on Monday, January 16, 2023. Then the indoor event runs Tuesday the 17th through Friday the 20th. There will be over 2600 exhibitors from all 50 states and dozens of nations. This year continues with SHOT Show running in TWO large exhibit halls — the Venetian Expo and the relatively new Caesars Forum. Total exhibit space for the 2023 show in these two venues is more than 800,000 net square feet — equivalent to more than 18 acres (about 14 football fields). And with these twin halls, SHOT Show boasts 13.9 miles of aisles!

SHOT Show FACTS AND FIGURES

– The “SHOT” in SHOT® Show stands for Shooting, Hunting, and Outdoor Trade.

— SHOT Show 2023 will have 800,000 square feet of Exhibit Space with 13.9 MILES of Aisles. The floor space is equivalent to 14 football fields.

— 2023 SHOT Show will have more than 2,600 exhibitors, including the Suppliers Showcase.

— More than 55,000 professionals in the shooting, hunting, outdoors and law enforcement industry are expected to attend, along with 2000+ media members.

— Firearms and ammunition are a $7.1 billion industry. The total economic impact of the gun/ammo/hunting industry is more than $63 billion, which supports more than 342,000 jobs.

— SHOT Show generates millions of dollars in revenue to fund NSSF programs including Firearms Training programs, Project ChildSafe, National Shooting Sports Month, and the +ONE mentoring initiative.

— This is the 45th Annual SHOT Show and the 24th in Las Vegas. The first SHOT Show was in 1979 in St. Louis, Missouri. Las Vegas has been home to the show continuously since 2010. However, the 2021 SHOT Show was virtual due to the pandemic.

For more INFO visit SHOTShow.org and read the SHOT Show Blog. There will also be daily updates on the official SHOT Show Facebook Page, YouTube Channel, and Instagram Page. See a full list of all 2023 exhibitors via the SHOT Show Digital Tracker website. Visitors to SHOT Show should definitely download the SHOT Show 2023 Mobile App.

SHOT Show is a Massive Event — 800,000 Square Feet of Products

Based on current bookings, SHOT Show 2023 will encompass over 800,000 net square feet. That’s the equivalent of 14 football fields. There should be over 2600 exhibitors this year. CLICK HERE to search for exhibitor booths by company name. View the 2023 SHOT Show layout here:

CLICK HERE for full floor-plan with Venetian Level 1, Venetian Level 2, Caesars Forum, and Supplier Showcase. From that page, click tabs for each location. When on a page, zoom to see individual booth numbers. Mouse over any booth to see the exhibitor (example below for Vista Outdoor in booth 11838).

Headed to SHOT Show in Las Vegas? Then you should download the FREE SHOT Show Mobile App. Available for all mobile devices, this App really makes it easier to plan your SHOT Show schedule, and navigate the floor of the Sands Convention Center. The 2020 SHOT Show Mobile App is now available for download on Apple, Android, and Windows smartphones and devices. Apple users will find the app in the App Store, Android users will find their version in the Google Play Store. Windows users can access via the WEB Dashboard. Learn more at SHOTmobile.com.

Handy Interactive Map
The App includes an interactive map that can direct you from your current location to your next destination. Arrange your meetings with a handy scheduling calendar. And you can search for any SHOT exhibitor by name or product category. In addition, the App lists major show events as well as important new products.

SHOT SHOW 2020 APP FEATURES
— Locate Exhibitor Booths with searchable Vendor Database/Floor Map
— Build a personalized Schedule and bookmark Exhibitors
— Visit bookmarked Exhibitors with Quick Route Feature
— Multi-Device Sync for smartphones, tablets, laptops
— Up-to-date Exhibitor, Speaker, and Event information

The 2020 SHOT Show takes place January 21-24 at the Sands EXPO in Las Vegas, Nevada. Media Day at the Range takes place Monday the 20th in Boulder City. To learn more about SHOT Show, including seminar times, educational resources, event listings, and hotel/travel information, visit SHOTShow.org.

Headed to SHOT Show in Las Vegas next month? Then you should download the FREE SHOT Show Mobile App. Available for all mobile devices, this App really makes it easier to plan your SHOT Show schedule, and navigate the floor of the Sands Convention Center. The 2020 SHOT Show Mobile App is now available for download on Apple, Android, and Windows smartphones and devices. Apple users will find the app in the App Store, Android users will find their version in the Google Play Store. Windows users can access via the WEB Dashboard. Learn more at SHOTmobile.com.

NOTE: We are somewhat skeptical about the 2020 SHOT Show App. The 2018 SHOT Show App worked very well. The 2019 SHOT Show App crashed early and often and the mapping feature was frustrating. Hopefully the software will be better in 2020 than in 2019.

Handy Interactive Map
The App includes an interactive map that can direct you from your current location to your next destination. Arrange your meetings with a handy scheduling calendar. And you can search for any SHOT exhibitor by name or product category. In addition, the App lists major show events as well as important new products.

SHOT SHOW 2020 APP FEATURES
— Locate Exhibitor Booths with searchable Vendor Database/Floor Map
— Build a personalized Schedule and bookmark Exhibitors
— Visit bookmarked Exhibitors with Quick Route Feature
— Multi-Device Sync for smartphones, tablets, laptops
— Up-to-date Exhibitor, Speaker, and Event information

The 2020 SHOT Show takes place January 21-24 at the Sands EXPO in Las Vegas, Nevada. Media Day at the Range takes place Monday the 20th in Boulder City. To learn more about SHOT Show, including how to register, educational resources, event listings and hotel/travel information, visit SHOTShow.org.