January 13th, 2012

MidwayUSA Donates 500 Rifles to Youth Shooting Sports Alliance

Youth Shooting Sports Alliance

Youth Shooting Sports AllianceMidwayUSA recently donated over 500 rifles to the Youth Shooting Sports Alliance (YSSA), a developmental program that helps support youth education, hunting and shooting. The rifles will be auctioned off with the proceeds going to benefit the YSSA Equipment Loan Program (see below).

“MidwayUSA will continue to be a non-stop supporter of youth hunting, shooting and hunter’s education,” says Larry Potterfield, Founder and CEO of MidwayUSA. “We believe in supporting programs whose mission is to preserve the future of youth shooting sports.

The YSSA Firearms Loaner Program
In 2010, the YSSA developed a practical industry-wide firearms loaner program for supporting youth programs. The inventory available for loan currently stands at nearly 400 firearms and includes rifles, shotguns and pistols. Because of the popularity of this program with Boy Scout Councils, 4-H and other shooting sports programs, the loaner inventory is expected to double by the summer of 2013, thanks in part to MidwayUSA’s donation. “The majority of shooting sports equipment is needed by youth programs for limited or seasonal use,” said Steve Miller, Executive Director of YSSA.

Plano Provides Cases for Donated Rifles
Plano Molding Company supported this effort by donating over 500 gun cases to the YSSA to use for this program. “Plano is proud to partner with Larry and Brenda Potterfield in this generous donation to the YSSA,” said Steve Jongebloed, Director of Sales for Plano Molding Company.