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December 2nd, 2011
Smart phones and flat-screen TVs weren’t the only things flying off retailers’ shelves during the recent “Black Friday” sales fest. Americans bought firearms in record numbers on Black Friday 2011. The FBI recorded 129,166 firearm background requests on November 25, 2011, an all-time, single-day high. That’s 32% higher than any day on record, exceeding the previous one-day high of 97,848 background checks on Black Friday of 2008. (Note: The actual number of firearms purchased, in all likelihood, exceeds the number of background checks, because one buyer can purchase multiple guns with a single background check.)
No one really knows why gun sales went through the roof this shopping season. Many large vendors, such as Cabela’s, offered deep discounts. Also hit cable television shows such as Top Shot and Sons of Guns have popularized shooting, emphasizing the “cool factor” of gun ownership. These TV series stirred interest in firearms among many Americans who, just a few years ago, had limited awareness of hunting and the shooting sports.
 Women and First-Time Buyers Drive Sales
Statistics suggest that newcomers to shooting (and first-time buyers) are driving the increase in sales. USA Today reports: “Some gun industry analysts attributed the unusual surge to a convergence of factors, including an increasing number of first-time buyers seeking firearms for protection and women who are being drawn to sport shooting and hunting.”
According to the NSSF’s Larry Keane, “I think there also is a burgeoning awakening of the American public that they do have a constitutional right to own guns.” Keene noted that 25% of sales are going to first-time buyers, many of whom are women. This is a good thing for the shooting sports. As more females acquire firearms for both personal defense and for recreational use, we can expect the ranks of female competitive shooters to grow.
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September 14th, 2010
 As firearms and ammunition experienced record sales in 2009, the nation’s crime rates continued to fall, according to the FBI’s just-released report, Crime in the United States, 2009. During 2009, property crime continued to fall — for the seventh straight year — with an estimated decrease of 4.6 percent. Violent crime declined for the third year in a row, with an estimated 5.3 percent drop from 2008 figures. Each of the violent crime categories decreased from 2008—murder (7.3 percent), robbery (8.0 percent), aggravated assault (4.2 percent), and forcible rape (2.6 percent). The decrease in violent crime in 2009 occurred at the same time that firearm sales were surging.
The FBI’s crime statistics are based on reports from the 17,985 city, county, university and college, state, tribal, and federal agencies who participated in the Uniform Crime Reporting program in 2009. These agencies represent 96.3 percent of the nation’s population.
CLICK HERE to read full FBI 2009 Crime Report
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January 2nd, 2010
 Preliminary statistics released by the FBI for the first half of 2009 show that violent crime continues a downward trend that began in 2006. The figures show crime falling in all categories — robbery, aggravated assault, motor vehicle thefts, etc. — with murders down a remarkable 10 percent from the previous year.
The FBI statistics undermine a favorite argument of anti-gun groups and some mainstream media that “more guns equal more crime,” especially when you consider that the decrease in violent crime from late 2008 through the first half of 2009 occurred at the same time that firearm sales were surging.
The most popular firearms selling at that time were handguns and modern sporting rifles (AR-style rifles)–two types of firearms that anti-gunners never miss an opportunity to demonize. Law-abiding handgun owners have been filling concealed carry classes across the country, and AR-style rifles–long a favorite of target shooters–are growing in popularity among hunters as new calibers are introduced for small and big game.
People across the country continue to exercise their Second Amendment rights. National Instant Criminal Background Check statistics showing an increase of 25 million background checks from a total of 75 million to 100 million initiated by Type 01 FFLs between April 5, 2007, and April 4, 2009 . (Background checks are required under federal law for all individuals purchasing either newly manufactured or used firearms from federally licensed retailers. The checks serve as a gauge of sales but do not reflect the actual number of firearms sold.) So … Crime is down. Gun ownership — by law-abiding, responsible citizens who pass a mandatory FBI background check at retail — is up. Don’t let anyone tell you that “more guns equal more crime.”
EDITOR’s NOTE: To understand how firearm ownership by law-abiding citizens can deter crime, we recommend you read Professor John Lott’s important book: More Guns, Less Crime: Understanding Crime and Gun-Control Laws
This report courtesy Nat’l Shooting Sports Foundation Blog, Blog.nssf.org.
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December 22nd, 2009
 The National Sporting Goods Association (NSGA) has issued an interesting report charting gun sales by region. Southerners like handguns, and those in the Great Lakes states purchase the most shotguns by far. In 2008, southern Atlantic states led per capita in handgun purchases and also accounted for 31.4 % of all handguns bought in the United States. East north central states led per capita in shotgun purchases and accounted for 33.4 % of shotguns sold.
The Mountain states led per capita in rifle purchases and accounted for 10.7 percent of rifles sold. But the South Atlantic states’ residents buy the most rifles overall — 22% of the nationwide total. It is interesting that the Pacific states (California, Oregon, Washington) encompass 14.7% of the U.S. population, but that region accounts for only 10% of rifles and shotguns sold. On the other hand, Pacific states’ residents buy 14.2% of all handguns, the second highest figure among regions. Maybe all those crazy gun control laws in California haven’t made things any safer, and people feel the need to arm themselves.
Download Full Report on Firearm Sales by Region (PDF File)
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April 14th, 2009
We all know that gun and ammo sales have risen dramatically in recent months. Firearms sales through large retailers are up 39% compared to last year, according to SportsOneSource, a company that provides research for the outdoor industry.
 What may be surprising is that there is a “new audience” of Americans who are buying firearms for the first time. Gun vendors are reporting a major increase in firearm purchases by novice shooters and first-time gun-owners. According to a recent article on the Time Magazine website, Americans who have never owned a gun before are now motivated to arm themselves: “A new market of gun buyers is emerging. [Oklahoma Gunshop owner] Miles Hall estimates that some 80% of his sales since the election have been to first- and second-time gun purchasers, many nervous that this may be their last chance.” According to the Time article, many Americans are purchasing firearms due to fears that crime may rise as the economy falters: “Americans are afraid of this economy. As a result, they’re getting locked and loaded.”
In sporting goods stores nationwide, and on internet gun forums, people are wondering “where has all the ammo gone?” Well, based on the sales of firearms, the answer may be that ammo supplies are being snapped up by the same folks who are buying guns for the first time.
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January 22nd, 2009
 The National Shooting Sports Foundation’s SHOT Show wrapped up Sunday in Orlando with strong attendance and a cautiously optimistic outlook for the coming business year. Though many trade shows have seen a decline in attendance, SHOT Show attendance increased 3% when compared to its last visit to Orlando in 2007, and was down just 6% when compared to last year’s record-breaking show in Las Vegas. According to preliminary figures, this year’s show attracted 25,384 attendees, 22,098 exhibiting personnel and a record 1,425 members of the media for a total attendance of 48,907.
Many manufacturers’ representatives confirmed that the show was very good from a business standpoint. Despite the troubled economy, orders were being taken and demand seemed strong for a wide variety of products. High-tech rifles and handguns, in particular, have seen a jump in sales heading into 2009.
Steve Hornady, president of Hornady Manufacturing Co.:
“Response to our new products has been good. Some of this, of course, is in anticipation of a problem down the road. This year will be determined primarily by what happens in Washington, and is for the most part out of our control. We hope that common sense will prevail, and the fact that further regulation of our industry is not the solution.”
Scott Grange of Browning:
“It’s been a good show. With all of the interest in high-tech arms, it good to see that the interest in our over/under shotguns was also up. The SHOT Show specials we laid out for retailers were very well received. The success here has helped position us for the expected upturn in the economy.”
Al Russo of Remington Arms Co.:
“Our meeting rooms were booked, and the quality of the buyers at the show was very good. We saw good volume in our law enforcement booths, and we’re very pleased with the media turnout.” |
SHOT Daily Available Online
All four issues of SHOT Daily, the magazine printed each day of the SHOT Show, are available online in PDF format at www.shotshow.org. SHOT Daily is printed for NSSF by Bonnier Corp., publishers of Outdoor Life, Field & Stream and SHOT Business magazines.
January 15 | January 16 | January 17 | January 18
Story and photo © 2009 by NSSF, used with permission
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