New TV Shopping Network for Guns and Gun Accessories
TV Shopping networks typically sell jewelry, housewares, and clothing items. Now there’s a new TV shopping network that will sell firearms and shooting accessories. GunTV recently launched with shows airing on cable and satellite networks (and streamed live on GunTV.tv on the web). This video unveils GunTV’s mission and explains how guns and shooting sports merchandise will be sold:
GunTV presentations combine studio sessions with range time. The hosts begin, in studio, talking about a gun’s features. Next the show may feature range footage demonstrating the firearm. Then it’s back to the studio for the sales pitch. Finally, viewers can bid on the featured item(s). Non-firearms items may ship directly to buyers. However, all actual firearms are sent to an FFL dealer, which performs background checks and handles the required paperwork.
30 Cal Gal on GunTV
One of GunTV’s hosts is our friend Anette Wachter, creator of the 30CalGal.com website. Anette, a top-level Palma and multi-gun competitor, will be testing and reviewing products, as well as selling her signature 30CalGal line of custom jewelry.
Safety is emphasized in GunTV broadcasts. The show’s creators state: “GunTV offers education, information and safety regarding firearms in America[.] GunTV is proud to offer its consumer audience an exciting mix of unique content, a wide range of firearms and related products and services, educational information, resources and entertainment, all delivered via live broadcasting on satellite and cable systems and streaming on the Internet.”
Promotional Opportunities for Manufacturers
GunTV makes money two ways. First it takes a share of sale proceeds from items sold. In addition, it gets promotional fees from product makers. If you have a shooting-related product you want to see featured, you can advertise on GunTV. You can apply online using the Product Submission Application form. GunTV charges fees for its airtime segments and advertising spots and advertising spot production services.
