April 25th, 2014

Got Steel? Action Target Offers FREE Shipping April 25-27

If you are looking to acquire a set of steel targets for your own use or for a local club, now’s the time to buy. Action Target will be offering free shipping on any order made through its online store during the three days of the NRA Annual Meeting and Exhibits (April 25-27, 2014). Action Target will be showing its products at Booth #3418 at the NRA Show in Indianapolis, Indiana.

Online customers can take advantage of the offer by entering the coupon code SHIPFREE during the checkout process. This offer applies to all centerfire targets and to the new rimfire targets (shown below). Rifle targets are AR550 armored steel for durability. Note: Free Shipping offer is limited to the 48 continental United States.

Action Target Rimfire Target

“We’ve always offered free shipping to customers who buy targets at the show, and every year people ask us why we don’t extend that deal to our online customers who can’t be there in person,” Director of Marketing Laren Helms said. “We decided it’s finally time to give all of our customers the same opportunity.” To view the hundreds of target types offered by Action Target, or to buy now and take advantage of this FREE Shipping offer, visit Store.ActionTarget.com.

The free shipping offer, which begins 12:01 am MST on April 25, can save you big bucks on large orders or shipments across the country. For example, a Pennsylvania customer can save $460 on the total cost of a PT Plate Rack. Canadian customers who are able to ship to an address near the border for pick-up can also receive free shipping by providing a U.S. shipping address.

New Rimfire Line of Targets
“With the rise in ammo costs, we’ve been getting a lot of requests from customers for a greater variety of targets specifically designed for rimfire ammunition, so we decided to add an entire product line to meet the demand,” Chad Burdette, Action Target’s portable target product manager. The shooting surfaces of all the Rimfire Steel targets are made of through-hardened 1/4″ AR500 armor steel, a slightly thinner version of the 3/8” AR500 armor steel Action Target uses to manufacture its handgun grade targets.

Action Target Rimfire Target

While 1/4″ armor steel is capable of handling greater ammunition loads, the reactive portions of the targets (painted light blue) are engineered to function best with .22 rimfire rounds. “We wanted to set our Rimfire Steel line apart from other .22 targets,” Burdette said, “so we built them to last for years and added blue paint to create a signature look people can recognize.”

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