Vista Outdoor — Parent of Bushnell, CCI, Federal, Savage & More
You may not have heard of Vista Outdoor (NYSE: VSTO), but you’ll know many of the brands under its corporate umbrella: Alliant Powder, Blackhawk, Bolle, Bushnell, CCI, Federal Premium, Outers, RCBS, Savage Arms, Simmons, Speer, Weaver. To learn more about Vista Outdoor’s operations and products, visit www.vistaoutdoor.com or Vista Outdoor’s Facebook Page.
CLICK HERE for Vista Outdoor Brands. | CLICK HERE for Vista Outdoor Company History
So what is Vista Outdoor? This corporate giant used to be the sporting division of ATK (Alliant Techsystems*). In February of this year, ATK split into two separate companies. The outdoor sports/hunting/shooting brands (with annual revenues of $2.3 billion) were consolidated into Vista Outdoor. The aerospace/military contract operations of ATK were continued in a second company, Orbital ATK. Vista Outdoor, now head-quartered in Clearfield, Utah, is a standalone, publicly-traded outdoor sports and recreation company with approximately 5,800 employees worldwide.
In a recent interview with GearJunkie.com, Vista Outdoor’s Chairman/CEO Mark DeYoung revealed that Vista Outdoor will release scores of new products in 2015:
Q: Looking ahead for this year, what to-be-released products are you most excited about?
A: Bushnell has a rangefinder for golf that is innovative. We introduced it at the PGA Show. The A17 rifle from Savage is big news — we sold out of a whole year’s capacity at the SHOT Show. Overall, there are about 130 new products coming this year from our brands[.]
Vista Outdoor Started Trading as VSTO on February 10, 2015
Vista Outdoor “went live” as a separate, publicly-traded company on the New York Stock Exchange on February 10, 2015. Here is the official press release:
Vista Outdoor Inc. (NYSE: VSTO), which previously operated as the Sporting Group of Alliant Techsystems Inc. (“ATK”), announced today the successful completion of its spin-off from ATK (NYSE: ATK) into a standalone, publicly traded outdoor sports and recreation company.
On February 9, 2015, ATK distributed to its stockholders two shares of Vista Outdoor common stock for every share of ATK common stock held as of record on February 2, 2015. Vista Outdoor common stock will begin “regular-way” trading under the symbol “VSTO” on the New York Stock Exchange (“NYSE”) today, February 10, 2015, when markets open.
“Today marks the creation of a new leading commercial and consumer-products company focused on innovative solutions, strategic customer partnerships, execution excellence and creating long-term shareholder value,” said Mark DeYoung, Vista Outdoor Chairman and Chief Executive Officer. “Our consumers depend on our products to deliver quality and performance in a variety of outdoor environments and activities. Our mission is to bring the world outside, and to support and facilitate the success of outdoor enthusiasts as they strive to achieve their own rugged independence.”
About Vista Outdoor Inc.
Vista Outdoor is a leading global designer, manufacturer and marketer in the growing outdoor sports and recreation markets. The company operates in two segments, Outdoor Products and Shooting Sports, and has more than 30 well-recognized brands that provide consumers with a wide range products in the ammunition, firearms and outdoor accessories categories. Vista Outdoor is headquartered in Utah and has manufacturing operations and facilities in 10 U.S. States, Puerto Rico, Mexico and Canada.
*Alliant Techsystems Inc. (ATK) came into being as an independent company in 1990 when Honeywell spun off its defense businesses to shareholders. ATK got into the ammo business in 2001 when it acquired Blount International. ATK grew with later acquisitions of Weaver Optics (2008), Blackhawk (2010), Savage Arms (2013), and Bushnell (2013).
Story tip by EdLongrange. We welcome reader submissions.Similar Posts:
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Tags: Alliant, ATK, Bushnell, CCI, Orbital ATK, RCBS, Vista Outdoor
VSTO has had a wild ride during its short life as a publicly traded company. Coming out at $37.00 the stock ran to $46.00, currently $39.00, Interesting.