August 28th, 2021

Inside Look at Nosler Factory Plus Major Nosler Website Update

Nosler bullets nosler.com website ecommerce

Ever wanted to see how Nosler bullets and cartridges are made? Here’s your opportunity. The Rocky Mountain Elk Foundation (RMEF) has produced a video (“Quality First”) that offers a behind-the-scenes look inside Nosler’s Oregon factory that produces bullets, brass, and ammunition.

Video Showcases Nosler Production Facility and Ballistics Lab

RMEF representatives were provided with unprecedented access into Nosler’s famously-guarded manufacturing plant to show the technology used by Nosler to produce bullets and ammunition. The “Quality First” video showcases Nosler’s complex production processes that include technologically advanced machinery, and stringent quality control measures.

Nosler bullets nosler.com website ecommerce

After the intro, this video illustrates Nosler’s bullet construction techniques with a cool animation sequence. The video then showcases the Nosler ballistics lab, inspection room, and packaging line.

The “Quality First” video starts with the history of the company, tracking Nosler’s development from the 1940s. Then the video shows the bullet construction techniques followed by a ‘walk-though’ in the factory, showing the sophisticated machinery used to make bullets, brass, and ammunition. “‘Quality First’ isn’t just a saying that’s printed on our factory walls, it’s the guiding principle that affects every decision we make” says Mason Payer, Senior Marketing Manager at Nosler.

Nosler Updates Website — Enhances E-Commerce Functionality

Nosler bullets nosler.com website ecommerce

Nosler has completely upgraded its Nosler.com website that provides Nosler product information, online shopping, and customer service. The redesigned Nosler.com site now boasts improved e-Commerce functionality. This should allow faster order processing and shipping, and allow customers to get real-time order status, plus up-to-date tracking information.

Better Search and More Detailed Product INFO
On the updated Nosler website, navigation is easier, and the search function is improved, allowing customers to search Nosler products by name, product line, cartridge, caliber, activity, and several other parameters. The updated product listings have more detailed specifications. For example the site now includes velocity, energy AND drop charts for all Nosler ammunition products.

Information Resources — Load Data and Nosler Blog
The enhanced Nosler website also features comprehensive LOAD DATA, plus informative content in the Nosler Blog. The Load Data page works well on smartphones. Go to the Load Data Index Page, then simply scroll down to a caliber. Then select your cartridge type and bullet weight(s). The rifle listings are quite comprehensive, covering .17 caliber up to .458 caliber. Here is a data example for the 6mm Creedmoor with popular 105-107gr bullets:

Nosler load data 6mm 6.5 creedmoor

About Nosler and Support for Rocky Mtn. Elk Foundation
Founded in 1948, Nosler, Inc. is a family-owned company located in Bend, Oregon. Nosler is most known for hunting bullets such as the Partition®, Ballistic Tip®, AccuBond®, E-Tip® and most recently the AccuBond® LR and RDF. Nosler manufactures premium component bullets, reloading brass, ammunition and semi-custom rifles for domestic and international customers.

A long-time proponent of the Rocky Mountain Elk Foundation, Nosler donates a portion of the proceeds from the sale of five Partition bullets to benefit RMEF’s mission and recently added proceeds from Trophy Grade® and Expansion Tip™ ammunition to increase support.

Video find by ELR Researcher. We welcome reader submissions.

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