Firearms Industry Economic Impact Rises 371% Since 2008
The total economic impact of the firearms and ammunition industry in the United States increased from $19.1 billion in 2008 to $90.05 billion in 2023, a 371% increase, while the total number of full-time equivalent jobs rose from approximately 166,000 to over 384,437, a 131% increase in that period, according to a report released by the NSSF®, The Firearm Industry Trade Association.
On a year-over-year basis, the industry’s economic impact rose from $80.73 billion in 2022, to $90.05 billion in 2023. The firearm industry has broader impacts throughout the economy. It supports and generates business for firms seemingly unrelated to firearms, such as banking, retail, accounting, metal working, and printing among others.
Shooting Industry Generates $11.8 Billion in Tax Revenues
The firearm and ammunition industry paid over $10.90 billion in business taxes, including property, income, and sales-based levies. An additional $944 million was paid in Federal excise taxes, which directly contributes to wildlife conservation. The combined business and excise taxes adds up to a total of $11.8 billion in tax revenue!
“Our industry is a vital economic contributor to every state and every community. These are companies employing men and women from all walks of life and they prove daily that the American firearm and ammunition industry is strong”, said Joe Bartozzi, NSSF President and CEO. “This industry proudly provides the means for law-abiding citizens to exercise their Second Amendment rights, enables them to hunt and is the primary fiscal force behind wildlife conservation in America. The growth of the firearm industry equals more jobs that add to our local economies, averaging $67,500 in wages and benefits, up from $65,000 reported last year. Since 2008, federal business tax payments increased by 353%, Pittman-Robertson excise taxes on firearms and ammunition that support wildlife conservation by 168% and state business taxes by 215%.”
Firearms and Ammunition Industry is Vital Part of America’s Economy
Companies in the United States that manufacture, distribute, and sell firearms, ammunition, and hunting equipment employ as many as 154,611 people in the country and generate an additional 229,826 jobs in ancillary industries. These include jobs in supplying goods and services to manufacturers, distributors, and retailers, and those that depend on sales to workers in the firearm and ammunition industry.
The annual Firearm and Ammunition Industry Economic Impact Report provides a state-by-state breakdown of job numbers, wages and output covering direct, supplier and induced employment, as well as federal excise taxes paid. CLICK HERE to get the full 7-page NSSF report (PDF).
Over the past month, many of the world’s best long range shooters competed in South Africa. First was the South African Open Championship, held March 9-15, 2024 for “Target Rifles”. This was followed by the 32nd World Long Range Championships for Fullbore/Palma rifles, with individual and team competitions held March 16-23, 2024. The World LR Championships event was for “hard-holders”, shooting iron-sighted rifles prone with sling. There were shooters from at least 12 countries: Australia, Canada, Channel Islands, Germany, Great Britain, Japan, Kenya, Ireland, N. Ireland, New Zealand, South Africa, and the USA.
The World LR Championships and the South African Open Championships were held at the Genl De Wet range West of Bloemfontein in South Africa. Conditions were very challenging — with very hot temperatures on the range and challenging winds.
Individual Top 20 Results 32nd World Long Range Championships
Australian Ash Bidgood won the Individual World Championship with an impressive 739-92V score. Great Britain’s Glyn Barnett was a close second (on V-Count) with 739-86V. In third place was another Brit, J.C. Underwood, who tallied 738-78V.
Two Americans finished in the top 15, Brandon Green (733-82V, 8th place) and Amanda Elsenboss (659-59V, 11th place). Both Brandon and Amanda are past USA National Champions who previously served in the U.S. Army and shot with the USAMU Team.
Other Grand Aggregate Divisional Winners include:
Veterans: B. Carter, New Zealand, 661-60V
Ladies: R.L. Furniss, Great Britain, 662-73V
Veterans Over 70: J. Jeffrey, Australia 548-51V
Under 25-21 Age: M. Baily, Australia, 661-84V
Under 21: T. McGowen, USA, 648-61V
Team Results: 32nd World Long Range Championships
1. Australia Total: 7172.996 | Day 1: 3580.474 Day 2: 3592.522
2. Great Britain Total: 7168.1005 | Day 1: 3578.469 Day 2: 3590.536
3. South Africa Total: 7153.869 | Day 1: 3562.405 Day 2: 3591.464 Click HERE for All Team Scores
4. United States Total: 7140.876
5. New Zealand Total: 7030.703
6. Canada Total: 6946.592
7. Germany Total: 6683.465
Team Australia won the Long Range World Championship with leading scores on both days of competition. The Aussies shot well, earning the Gold medal with a 7172.996 total vs. 7159.1004 for the Brits. Team Australia reported on its Facebook page: “We’d like to summarize how the 2024 Palma in South Africa evolved and highlight just how extraordinary it was. World records were repeatedly smashed and, while Australia defended and retained our world championship title earned in 2019, this was only the 4th time Australia has won the Palma since its inception in 1876.”
All four leading teams smashed the old full match Palma record of 7106.825 set by Great Britain in 2015, with Australia setting the new Palma world record with 7172.995. On Day 2, Australia set a new single-day world Team world record of 3592.521. That’s 37 points higher than the previous team record of 3555.424 set by GB in 2015.
The new individual World Record (during team competition) went to Australia’s Brett McCauley with 450-73V — breaking the world record of 449-55V set by Toby Raincock of GB in 2015. And, on Day 2, Great Britain’s Theo Dodds set a one-day individual world record with 225-40V.
USA’s Brandon Green Wins South African Open Championship
Former USAMU shooter Brandon Green topped the field in the South African Open Championship, which took place before the World Championships. Brandon won the SA Open individual title in a dramatic shoot-off. Congratulations to Brandon Green for an impressive come-from-behind victory to win the South African Nationals. Brandon finished with 924-93V, edging out Great Britain’s M.J. Ensor (923-101V) by a single point. Now that’s close!
Photo credit Chris Wheeden, GB Veterans Team
Shooter’s Report from South Africa by Paula Crenshaw
The first week of competition was the South African National Championships which was (for some) a warm-up to the World Long Range Championships. The U.S. National Rifle Team had five teams there. These were: Palma Team, the Veterans Team (those over 60), Goodwill Team, Junior Under 25, and Junior Under 21 teams. Competitions included team competitions and individual competitions.
I was not happy with my performance but I’m not particularly disappointed either. I know what I need to do. My .223 Rem caliber Palma rifle was also not ideal, and I’m eager to shoot my new .308 Win rifle. My Goodwill Team did take second in the Chairman’s Match.
Photo from last day of individual World Championship. The heat was tough.
The entire experience was amazing. It was also incredibly challenging with the heat wave and the winds. My teammates are outstanding people and I met many wonderful fellow shooters from other countries. Shooting while wildebeests and ostriches roamed the range (see above) was … interesting! Captain Bob’s wild dash to get me my forgotten bolt from the hotel was one for the storybooks … and his comment that he’d do it again despite being banned from the range warmed my heart. To my teammates John, Mark, Seth, and our coach Yvonne: Thank you!
The USA women competitors. Right to left: Trudy Fay, Paula Crenshaw, Yvonne Roberts, Kacie McGowan, Amanda Elsenboss, Jessica Hudson.
Here is a cool overhead photograph of the Genl De Wet shooting range outside Bloemfontein, South Africa.
Photo credit Chris Wheeden, GB Veterans Team
About the Long Range World Championship — Rifles and Course of Fire by Paula Crenshaw
Fullbore and Palma are different courses of fire, but both shot with similar rifles. The 87th South African Open Bisley Championships was a fullbore event held March 9-15, 2024. There were individual and team matches. The 32nd World Long Range Championships was a Palma event held March 16-23, 2024. A Palma match is shot at 800, 900, 1000 yards (or 700, 800, 900 meters) and has 15 shots for record at each distance using a .223 Rem or .308 Win (7.62×51) caliber iron-sighted rifle. A Palma rifle is always shot with a sling and iron sights.
Fullbore competition has 2-3 shooters to the mound (except in the USA where sometimes string fire is allowed at 1000 yards), 10 shots (sometimes 15) and shot at 300, 500, 600, 900, 1000 yards (or the equivalent in meters).
The Palma discipline has evolved into the “The World Long Range Championships, Individual and Palma Team Matches”. It has gone through many changes since 1876 and has developed its own set of rules and requirements for target, rifle, and cartridge. The match is now held at 4-year intervals. Teams consist of 16 firing members and two alternates along with a support group of a team captain, adjutant, five coaches, and a non-firing armorer, with total team size not to exceed 26 members. The match in South Africa was shot at 700, 800, and 900 meters.
The Palma is a match of great distinction. While the long range championships include individual matches and a nation’s other teams such as the Veterans teams, Under 25, Under 21, and USA’s Goodwill team, it is the Palma teams that hold the highest honor. The World Long Range Championships culminate with the Palma teams competing from each country. For an excellent detailed history I recommend A History of the Palma Match by Hap Rocketto, first published in 1996 (CLICK HERE FOR PDF).
Photo Credits: Credit top image, range flags image, and Brandon Green Chair image Great Britain Rifle Team. Other images credit Paula Crenshaw, Team USA, Team Australia, Chris Wheeden.
The Burris Eliminator 6 Rangefinder scope has earned Ballistic Magazine’s award for “Best Hunting Optic”. Even at $3000.00 MSRP, this is a pretty amazing optic. It incorporates a laser rangefinder plus a set of environmental sensors. Plus it communicates, via BlueTooth, with the Burris Connect App which holds ballistics data for multiple loads. Basically, just range your target, and the Eliminator 6 does the rest — the digital DOPE card works with the scope’s illuminated X177 reticle to display the precise holdover aiming point for the ranged distance.
The Eliminator 6 impressed testers: “[We] had a chance to try out the Burris Eliminator at Athlon Outdoors’ Rendezvous event”, said Linas Cernauskas, Content Director. “The Eliminator made getting on target, every single time, so stupid easy. This is a true game changer scope for the shooting industry, hence why it won Ballistic’s Best Editors’ Select Awards for Hunting Optic. Congratulations Burris!”
“The Eliminator 6 is, indeed, a game-changer for western game hunters and anyone who demands fast and accurate firing solutions,” said Burris Mktg. Director, Jordan Egli.
NEW Burris Eliminator 6 Laser Rangefinder Riflescope
The new, compact 4-20x52mm Burris Eliminator 6 combines a powerful laser rangefinder with multiple environmental sensors. It has easy-to-use turret controls and sharp ED glass. Hunters who are familiar with the previous Burris Eliminators will instantly recognize the Eliminator 6 as “something different,” and they would be correct. It is smaller, and lighter, and it looks like a regular scope.
How does it work? Using the Eliminator 6, simply range your target, hold the illuminated aiming point on your target, and hold wind if necessary using the hold-off points in the reticle. You don’t have to carry around a separate Laser Rangefinder, or dial elevation with knobs.
See how the parallax and illumination adjustments are now conveniently located on a conventional turret-style knob that also contains the range activation and brightness button array.
Burris states that the “Eliminator 6 [has] the most comprehensive and advanced integrated technology ever delivered in a hunting riflescope.” Remarkably, this new Eliminator 6 includes multiple sensors, along with the laser rangefinder. The Eliminator 6 features a built-in thermometer, barometer, and inclinometer, and it automatically measures density altitude (which can also be manually selected). This allows the Eliminator 6 to provide extremely accurate ballistics solutions. The key features are:
• Integrated laser rangefinder capable of ranging out to 2,000 yards (reflective)
• BurrisConnect App compatible for quick programing and precise ballistics
• X177 Reticle with 177 1/5 MOA illuminated aiming points
• Angle Sensor informs ballistics calculator
• Built-In Environmental Sensors
• HUD with 11 data zones
• Shotcall Marker
To minimize chromatic aberration, Burris uses extra-low dispersion (ED) glass for the Eliminator 6. Other optical features include 4-20X magnification, +2.0 to -3.0 diopter adjustment range, and side focus/parallax adjustment from 25 yards to infinity. Parallax and illumination adjustments are located on a turret-style knob that also contains the range activation and brightness button array. Key features include:
Laser Ranging – 2000+ yards on reflective targets and 1400 yards on deer hide with a press of the ranging button.
Environmental Monitoring – Eliminator 6 has built-in thermometer, barometer, and inclinometer, plus density altitude measure.
Ballistic Compensation – Built on the BurrisConnect mobile App and uploaded to the scope, the Eliminator 6 combines ranging, environmental, and ballistic data to achieve the perfect shot.
Precise Aiming Solutions – The digital DOPE card works with the scope’s illuminated X177 reticle to display the precise holdover aiming point for the ranged distance.
Shot Call Marker – Available for display in the HUD is bullet velocity and bullet energy at the ranged distance. Embodying the “Hunt Responsibly” ethic, bullet velocity and bullet energy at the ranged distance allow the shooter to recognize when the shot distance may be too far and the velocity/energy too low to ensure an ethical kill.
NSSF has re-launched the ProjectChildSafe.org website with educational materials and practical resources for gun owners on how to securely store firearms to prevent firearm accidents, suicides and thefts.
The site has a new, modern look and enhanced site navigation to serve as a comprehensive online resource hub for firearm safety educational materials. The new Project ChildSafe® website features downloadable toolkits for parents of young children and teens, hunters, law enforcement officers, safety instructors, educators, non-profit groups, organizational supporters and more. As the program celebrates its 25th anniversary this year, NSSF and Project ChildSafe remain committed to educating and providing resources to gun owners and non-gun owners alike. Resources and tools include:
“Offering free educational resources to demonstrate the importance of firearm safety and to encourage secure firearm storage are vital aspects of our program’s success”, said Joe Bartozzi, NSSF President/CEO. “The new website educates gun owners on options for safe, responsible storage, which is the number one way to help prevent firearm accidents, suicides and thefts. We are always looking for new ways to provide our partners with resources to promote responsible gun ownership,” said Bill Brassard, NSSF’s Senior Director of Communications.
As always, gun owners can request a free firearm safety kit on the website, which includes a free cable-style gun lock. Individuals and organizations can contact Project ChildSafe or visit ProjectChildSafe.org to get a free gun lock, learn about secure firearm storage, or donate to support Project ChildSafe’s efforts.
Project ChildSafe is the largest and most comprehensive firearm safety education program in the US, created for gun owners, by gun owners. Since its launch in 1999, Project ChildSafe has distributed more than 41 million firearm safety kits that include a gun lock and partnered with more than 15,000 law enforcement agencies across the country to promote secure firearm storage practices.
Online registration for the 2024 NRA National Matches at Camp Atterbury is now open. The matches, listed below, will run from 7/22/24 through 8/19/24. Camp Atterbury is a National Guard training facility located in Edinburgh, Indiana, about 37 miles south of Indianapolis. To register for the 2024 NRA National Matches at Camp Atterbury, go to the NRA’s online competitor portal at Competitor.nra.org.
The 2024 NRA National Matches at Camp Atterbury — including the Precision Pistol, Smallbore Rifle, and High Power Rifle National Championships — begin Monday, July 22, and conclude Monday, August 19. The 2024 NRA National Matches at Camp Atterbury will begin with the Precision Pistol Nationals, followed by the Smallbore Rifle Nationals, and then the High Power Rifle Nationals.
2024 NRA National Matches Schedule
Precision Pistol (July 22 – 25)
July 22 – Opening Ceremony, Practice, Prelim Match, Harry Reeves Match
July 23 – .22 Championship, .22 EIC
July 24 – Centerfire Championship, Service Pistol EIC
July 25 – .45 Championship, Distinguished Revolver, Awards Ceremony
Smallbore Rifle Prone and F-Class (July 28 – August 1)
July 28 – Squadded practice, Metallic Sights Day One
July 29 – Metallic Sights Day Two
July 30 – Randle, Dewar, Team Matches
July 31 – Any Sights Day One
August 1 – Any Sights Day Two, Awards Ceremony
Smallbore Rifle Three-Position (August 2 – 4)
August 2 – Metallic Sights
August 3 – Drew Cup Team Match, Team Matches
August 4 – Any Sights, Awards Ceremony
High Power Rifle OTC (August 5 – 10)
August 6 – Member’s Trophy, Scott Trophy, Coast Artillery Trophy Matches
August 7 – Navy Cup, Army Cup, Coast Guard Trophy Matches
August 8 – Appreciation Cup, Marine Corps Cup, Air Force Cup Matches
August 9 – Crescent Cup, Cavalry Cup, Crowell Trophy Matches, Awards Ceremony
August 10 – EIC Leg Match
High Power Rifle Mid-Range (August 11 – 14)
August 11 – 300, 500, 600 yards, 600-yard Teams
August 12 – 3×600 yards, 600-yard Teams
August 13 – 300, 500, 600 yards, 600-yard Teams
August 14 – 3×600 yards, Awards Ceremony
High Power Rifle Long-Range (August 16 – 19)
August 16 – Wimbledon Cup, Rem Trophy, Porter Trophy, Andrus Trophy, Herrick Trophy Team Matches
August 17 – Leech Cup, Mustin Trophy, Farr Trophy, Aitken Trophy, Roumanian Team Trophy Matches
August 18 – Palma Individual Match, Awards Ceremony
August 19 – Palma Team Matches, Awards Ceremony
2024 NRA National Matches at Camp Atterbury Calendar
View the full program for this year’s National Precision Pistol, High Power Rifle and Smallbore Rifle championships at the NRA National Matches website.
Electronic Targets at Camp Atterbury
Electronic targets are used at the NRA High Power Rifle Championships. This eliminates burdensome pit duty, and makes the matches run faster.
The NRA National High Power Championships have been fired on electronic targets starting in 2022. Range Six at Camp Atterbury was outfitted with 30 Silver Mountain Targets Solo e-target systems. Another nice feature of Camp Atterbury is the large, modern covered range used for smallbore and pistol competitions. See below:
Lodging facilities at Camp Atterbury lodging are open to competitors who reserve in advance. All 2024 reservation requests at Camp Atterbury for NRA shooters must be done via email at NRA2024CA@gmail.com. Requests should include competitor names, arrival/departure dates, deluxe or standard room preference, and a contact phone number.
A number of interesting jobs in the firearms industry have become available in recent weeks. The NSSF maintains a regularly-updated listing of employment opportunities with gun-makers and shooting sports organizations. On the NSSF’s job board right now there are financial openings, account manager positions, engineering jobs, sales and marketing positions, and media/digital marketing opportunities. Here are some of the jobs we found this week posted on the NSSF Website. CLICK HERE to visit the NSSF Career Center with all current listings
CMP’s Petrarca Range at Camp Perry
Opens for 2024 Season
The Civilian Marksmanship Program (CMP) has announced that the Petrarca Range at Camp Perry opened for the season this past Monday, March 18, 2024. This facility features advanced Kongsberg Electronic targets, allowing shooters to enjoy shooting with no pit duties or range time-outs to place/pull targets.
Now through September, Camp Perry’s Petrarca range will be open for shooters on Mondays. The public is welcome to use Petrarca during the hours of 9 am to 4 pm, March through April, and 9 am to 5 pm, May through September. The covered range includes 10 electronic rifle targets set at 100 yards. These e-Targets can be set to simulated simulating 200, 300 or 600 yards. In addition there are five cardboard pistol targets that can be set at 50 feet, 25 yards, or 50 yards.
Utilizing Kongsberg Target System (KTS) technology, monitors located at each firing point instantly display shot scores. This eliminates the need for target changes, allowing more rounds to be fired with fewer delays. CMP personnel are present to ensure safe range procedures and to provide guidance, as needed.
During the summer months (June through August), Petrarca Range hours may change to accommodate the annual National Matches. The range will also remain open on select Mondays in October and November. Please note the Range will be closed: April 8, May 27, June 17, July 8, July 12-28, August 2, August 11, September 2 and October 7.
For more information, visit the CMP.org website. There you’ll find a complete Petrarca Range schedule along with information on allowed firearm types and approved acceptable ammo.
GSSM Military Rifle Matches Held on Petrarca Range
The CMP hosts Garand, Springfield, Vintage and Modern Military (GSMM) rifle matches throughout the year on Petrarca Range. These matches are open to all experience levels. Scheduled dates for the 2024 GSMM events at Petrarca Range currently include: Saturday, April 27, 2024 and Saturday, June 22, 2024.
Today, March 17th, is St. Patrick’s Day. With the burden of rising prices, conflict in the Mideast, and the continuing decline of a corrupt, senile President, it may be hard to feel lucky in 2024, but at least you can print out some lucky targets and have fun at the range. Here are two free Irish-themed targets to provide some fun and a bit of challenge. Shoot these Shamrocks or the Pot of Gold and see if you have the “Luck of the Irish”.
To help celebrate this traditional day of Irish pride, the NRA has created two (2) fun targets you can download, print, and shoot. Try out these free targets. Click each Irish target photo below to open a high-rez PDF file you can download and print. NOTE: The PDFs should open up in your browser, then you can click the download icon. Save to your device and then print.
The first target features a large four-leaf clover in the middle, with 17 other smaller three-leaf shamrocks around the outside. With five black bulls-eyes in the center graphic, that gives you a total of 22 aiming points for shooting fun. For added challenge we suggest you set this Shamrock Target at 100 yards for rimfire rifle and 200 yards for a centerfire gun.
CLICK Below for Big Shamrock 4-Leaf Clover PDF Target
The second target offers the legendary Pot of Gold at the end of the rainbow. Along with a big bullseye on the pot, there are 15 shamrocks in gold circles, plus five small gold, diamond-shaped nuggets with tiny bullseyes. Those small red dots will be a challenge even at 100 yards. You’ll need a half-MOA (or better) rifle to “clean” this Pot of Gold Target, hitting the tiny red dots on the diamond nuggets.
CLICK Below for Big Pot of Gold PDF Target
Whether you’re Irish or not, these targets will hopefully bring you a bit of luck. Click each image above to open a high-rez PDF file that you can print out. Then, this St. Patty’s day, wear your green, grab your gear, and head to range for some fun shooting.
In the case of Nguyen v. Bonta, plaintiffs have been granted summary judgment in a federal challenge of California’s One-Gun-A-Month (OGM) purchase law. This is a major win for gun rights in California. Under current California law, even after passing multiple background checks, a California citizen may only purchase one firearm every 30 days. This violates the Second Amendment of the U.S. Constitution, argued plaintiffs lead by the Second Amendment Foundation (SAF). U.S. District Judge William Q. Hayes agreed, granting plaintiffs summary judgement, which is essentially a case victory based on legal principles. However, Judge Hayes, stayed his decision for 30 days to allow defendants to appeal. The case will probably be appealed by California to the liberal-leaning 9th Circuit.
In his 24-page decision, Federal District Court Judge Hayes wrote, “Defendants have not met their burden of producing a ‘well-established and representative historical analogue’ to the OGM law. The Court therefore concludes that Plaintiffs are entitled to summary judgment as to the constitutionality of the OGM law under the Second Amendment.”
“The state of California tried to justify the OGM law in part on the grounds that it is a lawful regulation imposing conditions on the commercial sale of arms,” noted SAF Executive Director Adam Kraut. “However, there is nothing in the Second Amendment remotely connected to limiting the number of firearms a person can purchase. This limitation is blatantly unconstitutional, and if this ruling is appealed by the State of California, we intend to defend the lower court’s correct decision.”
“This is a win for gun rights and California gun owners”, said Alan M. Gottlieb, SAF founder and Executive Vice President. “There is no historical justification for limiting law-abiding citizens to a single handgun or rifle purchase during a one-month period, and Judge Hayes’ ruling clearly points that out.”
SAF is joined by the North County Shooting Center, San Diego County Gun Owners Pac, PWGG, LP, Firearms Policy Coalition and six private citizens including Michelle Nguyen, for whom the case is named. They are represented by attorney Raymond M. DiGuiseppe of Southport, N.C. The case was filed in December 2020 and is known as Nguyen v. Bonta.
On Friday, March 8, 2024, Smith & Wesson Brands, Inc. (NASDAQ: SWBI) stock had a HUGE increase, with the SWBI stock price rising 29.39%. That’s a massive gain in a single day. Why the huge price spike? S&W sales volumes and revenues were up — WAY up. The latest corporate report revealed big revenue gains in Q3 2024, which dramatically out-paced expectations. Interestingly, S&W’s major revenue gains were from increased long gun sales, not more pistol sales. In addition, experts predict a big increase in overall gun sales during this election year, as buyers fear new restrictive gun laws.
Yahoo Finance reported: “Shares of Smith & Wesson Brands (SWBI) soared on better-than-expected third-quarter results. CEO Mark Smith said … that the company expects ‘the firearm market to experience healthy demand through the 2024 election cycle’. [SWBI] stock was also upgraded to Buy from Hold at Craig-Hallum, which argues the company is entering the election cycle in ‘optimal position’.”
Click Image Below to View Smith & Wesson Stock Price Analysis Video Report:
Yahoo Finance’s Josh Lipton and Julie Hyman discussed the stock’s surge in a 3/8/2024 Yahoo Finance Live webcast. Here is a partial transcript from that Yahoo Finance video:
JOSH LIPTON: We’re going to start here with Smith & Wesson. You could see that stock is skyrocketing in today’s trade.
Net sales, they’re up about 7% to 137.5 million. Gross margins also better than the Street was looking for. And on top of that, we get an upgrade from the team at Craig-Hallum…They take their target to 18… They also, Julie, talk about the upcoming election. They say that should give the company momentum.
JULIE HYMAN: Yeah, we tend to see firearm sales go higher ahead of elections, ahead of Democrats being elected in office because of fear about new gun legislation although that mostly has not come to fruition. But those are the cycles we tend to watch. I thought it was interesting, I was looking through the conference call, handguns are not where the sales activity was from. So handgun sales were actually down. Average selling price of handguns were down.
It was long guns that were higher in both amount of sales and average selling prices. And I don’t know– I mean long guns is a big category. I don’t know if we’re talking about demand from hunting, from sports, from whatever. But whatever it was, they saw an increase.
JOSH LIPTON: Yeah, they didn’t break it down. It is the election. Just to put some more numbers on that, they note that during the 2020 election, which allowed the company, they said, to generate more than a billion in revenue, $4.15 EPS and almost $300 million free cash flow.
A number of interesting jobs in the firearms industry have become available in recent weeks. The NSSF maintains a regularly-updated listing of 
CMP’s Petrarca Range at Camp Perry
