ARs by the Numbers (Stats on Modern Sporting Rifles)
Who is buying ARs and AKs, and in what quantities? Jim Curcuruto, NSSF’s Director of Industry Research, answers those questions in the May 2014 Issue of AR Guns & Hunting. In this interesting article about “Modern Sporting Rifles” (MSRs), Curcuruto provides answers to questions such as “How many Americans own an MSR?”, “Why are they being purchased?”, and “Who is buying them?”.
What the Heck is a ‘Modern Sporting Rifle’?
The term “Modern Sporting Rifles” is used to describe “AR- and AK-Platform rifles” — semi-automatic rifles with detachable box magazines. These are generally derivative of the original AR15/M16 or AK47 designs, although Modern Sporting Rifles may have different furniture, modular components, and scope rails in place of iron sights. Note: The “AR” in “AR-15″ rifle stands for ArmaLite rifle, after the company that developed it in the 1950s. “AR” does NOT stand for “assault rifle” or “automatic rifle.”
MSR Questions and Answers
Q: How may AR-type and AK-type rifles have been sold in recent years?
We don’t have an exact sales number. However, since 1990, over 8,200,000 MSRs have been “brought to market” in the USA. This is based on manufacturing stats, ATF sales records, as well as International Trade Commission (ITC) import numbers.
Q: How Many Americans Own MSRs?
A: 4.8 million American have an AR-type or AK-type rifle, according to a consumer survey and ATF and ITC statistics.
Q: What Kind of People Purchase MSRs?
A: MSRs are purchased by successful, educated people: “The average MSR owner is 35+ years old, married and has at least some college education. 54% of MSR owners have a household income of more than $75,000 and they are spending approximately $1,060 on each MSR[.]” Roughly one-third of MSR owners are active or former law enforcement or military personnel.
Q: Why Do People Purchase ARs and AKs?
A: The main reason Americans purchase MSRs is for “recreational target shooting”. The second most important reason is for home defense.