This year the IWA Outdoor Classics, aka “Euro Shot Show”, marks its 50th year as Europe’s leading outdoor, hunting, and target shooting trade show. The event opened today February 29, and runs through Sunday March 3, 2024 in Nuremberg, Germany. For the next four days, the Nuremberg metropolitan region will once again focus on hunting, target shooting, and the outdoor adventure market. In its 50th year, the IWA Outdoor Classics is a huge event, drawing over 1,080 exhibitors from 53 countries.
In 2024, the IWA Outdoor Classics celebrates its Golden Anniversary. For more than 50 years, outdoor and shooting industry companies have come together in Nuremberg to present the latest products and services for hunting and shooting sports. For 2024, Europe’s leading outdoor trade show will host more than 1,080 German and international exhibitors in nine exhibition halls. In addition, there will be a wide variety of seminars, meetings, and interactive demonstrations.
Stefanie Leege, Exhibition Director of IWA OutdoorClassics posted: “This year we are particularly honored to welcome exhibitors, visitors, and press representatives to IWA Outdoor Classics. Our 50th anniversary is definitely an honor for us, but even more so for the commitment of our customers and [exhibitors]. We … look forward to an unforgettable Anniversary edition.”
Manufacturers and vendors from the hunting, shooting sports, and outdoor segments offer a vast range of products this year. From hunting, sport shooting, and airsoft firearms to optics and technologies, ammunition, knives, hunting accessories, clothing and outdoor equipment, there is plenty to discover in the nine halls at IWA Outdoor Classics 2024. IWA Outdoor Classics allows buyers and retailers from around the world to see thousands of new products from international manufacturers all in one convenient setting.
Handguns, Shotguns, Rifles, and More
Wheelgun Showcase at Korth Arms
Modern Scopes and Optics on Display
Outdoor Gear, Shooting Equipment, and Hunting Accesories
Along with the firearms, optics, stocks, and reloading products, there were many booths features outdoor clothing, hunting gear, and shooting accessories.
Official INTRO Video for IWA Outdoor Classics 2024
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The IWA Outdoor Classics trade show, aka “Euro SHOT Show”, runs March 3-6 at the Nuremberg Exhibition Centre in Germany. IWA Outdoor Classics is Europe’s biggest combined trade show for the hunting, shooting, and civilian/military security industries. This year 918 exhibitors from a total of 54 countries will present their latest products and services in ten exhibit halls. We are pleased to see the IWA Outdoor Classics return in 2022 after the event was cancelled due to COVID in 2020 and 2021.
We featured some notable images from the IWA Outdoor Classics trade show in yesterday’s Daily Bulletin. Here is our second installment of IWA images. CLICK HERE for MORE PHOTOS.
Three long years have passed since the last IWA Outdoor Classics in 2019. In years past this been a hugely popular event, attracting over 45,500 trade visitors from 115 countries.
European Market for Civilian Firearms is Thriving
While IWA show attendance may be lower this year, Europe’s civilian firearms industries are thriving, based on data from the European Institute of Hunting and Sporting Arms (IEACS). “Global production of civilian firearms has increased in recent years, as has European production, which recorded 3.6 million firearms produced in 2020, of which 2.7 million were pistols and 900,000 were shotguns and rifles. Compared to the previous year, this represents a 34% increase in European firearms production,” said Nicola Perrotti, IEACS president.
The IWA Outdoor Classics trade show, aka “Euro SHOT Show”, opened yesterday, March 3rd, in Nuremberg, Germany. For four days (March 3-6, 2022), exhibitors from around the world will show their products at the Nuremberg Exhibition Centre. IWA Outdoor Classics is Europe’s biggest combined trade show for the hunting, shooting, and civilian/military security industries. CLICK HERE for MORE PHOTOS.
Three long years have passed since the last IWA Outdoor Classics in 2019. In years past this been a hugely popular event, attracting over 45,500 trade visitors from 115 countries. This year 918 exhibitors from a total of 54 countries will present their latest products and services in ten exhibit halls. We are pleased to see the IWA Outdoor Classics return in 2022 after the event was cancelled due to COVID in 2020 and 2021.
Anschutz straight-pull action Biathlon rifle with interesting skeletonized grips.
European Market for Civilian Firearms is Thriving
While IWA show attendance may be lower this year, Europe’s civilian firearms industries are thriving, based on data from the European Institute of Hunting and Sporting Arms (IEACS). “Global production of civilian firearms has increased in recent years, as has European production, which recorded 3.6 million firearms produced in 2020, of which 2.7 million were pistols and 900,000 were shotguns and rifles. Compared to the previous year, this represents a 34% increase in European firearms production,” said Nicola Perrotti, IEACS president.
About the IWA Outdoor Classics Trade Show
What is now the IWA Outdoor Classics trade show began 49 years ago as Germany’s national product show for gunsmiths and gun retailers. That product show started modestly in 1973 with less than 100 exhibitors. Over the past five decades IWA Outdoor Classics has grown into a massive event, drawing the major players in the hunting, security, and shooting sports industries. In the firearm universe, the IWA event is second only to America’s SHOT Show in importance.
IWA Live Talks – Long Range Shooting and Hunting
In this IWA-hosted video, Nic Kytlica, Shooting Sports Marketing Manager at Leupold, explains how modern optical and electronic technology has enhanced long-range shooting. Nic also explains key equipment used for long-range shooting and hunting. The video also covers the rise of long-range competition shooting in Europe. To view other IWA Live Talks, CLICK HERE.
Parting Shot — Cookies from Germany
Photos courtesy NürnbergMesse.
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IWA Outdoor Classics 2021 Trade Show Is Cancelled
There will be no “Euro SHOT Show” next year. The directors of the IWA Outdoor Classics event, which attracts over 45,000 visitors annually, have cancelled the event, stating: “The current state of the COVID-19 pandemic and current travel restrictions of numerous companies on their employees have made it difficult for IWA to organize their annual trade fair event. For these reasons, IWA has made the difficult decision to cancel the IWA Outdoor Classics 2021 originally scheduled for March 2021.”
To allow all participants to plan with certainty, NürnbergMesse has taken the decision to cancel the IWA OutdoorClassics 2021 well ahead of time. Rising infection rates, various quarantine rules, and travel restrictions are simply making it impossible for exhibitors and visitors to make any firm plans. The next IWA Outdoor Classics trade show will take place in Nuremberg from 3–6 March 2022.
IWA OutdoorClassics 2022 Dates Are Set: March 3-6, 2022
Thankfully, the big trade show should return in March 2022, 15 months from now. The IWA Outdoor Classics 2022 will take place in Nuremberg from 3–6 March, 2022. The usual schedule has advanced forward by one day so that the Show will now run from Thursday to Sunday.
Online Virtual Show Format Planned for March 2021
The IWA team is currently working on an interim program for 2021. The kick-off event for the series of online and physical events and formats called “Road to IWA 2022” will take place on 12 March 2021, the first day of the planned IWA 2021. “We want to offer the sector the opportunity to stay in contact during these turbulent times. We are therefore working hard to develop concepts to allow us to bridge the gap until the next face-to-face gathering”, explained Rebecca Schönfelder, IWA Exhibition Director.
Institutional sponsors support decision
Klaus Gotzen, managing director of the JSM (German Firearms and Ammunition Manufacturers Association), says: “It is certainly true that the IWA is one of the most important occasions and industry gatherings in the year. But all of us need to prioritize our health. We very much regret the cancellation of the IWA because meeting our partners and members in person is so important to us. Nevertheless, we completely understand the decision by NürnbergMesse and are looking forward to the event in 2022.” The manufacturers’ association currently serves 42 companies.
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Some interesting Drive Band bullets were on display at IWA Show.
IWA Outdoor Classics Exhibition Concludes for 2019
As we publish this in the USA, the IWA Outdoor Classics trade show is drawing to a close. Today marked the last day of the 4-Day exhibition in Nuremberg, Germany. IWA is a big event, drawing over 1600 exhibitors, as well as nearly 50,000 show visitors from around the world. Here is our IWA Day 4 report, with more images from the show. Photo Credit for IWA images: NuernbergMesse / Frank Boxler and Thomas Geiger, All Rights Reserved.
Yes they like big boomers in Europe too. Here is an Austrian Steyr-Mannlicher HS .50-M1 in .50 BMG.
These state-of-the-art, computer-controlled commercial loading stations were on display at IWA.
The sound of silence. The new German-engineered Blaser R8 Ultimate Silence features an integral silencer. The over-sized barrel functions as the silencer.
Some of the best specialized competition shooting coats and pants are crafted in Europe.
Zeiss, a German company, produces some of the best rifle scopes in the world.
Spirit of the Hunt — IWA Showcases Hunting Gear and Clothing
At its heart, the IWA Outdoor Classics event remains a showcase for hunting products. The aisles included collections of antlers, hunting gear, and traditional Bavarian hunting clothing.
Parting Shot — Crack Open a Cold One with a Stag-Horn
Here’s just what you need to open a bottle of good German lager — a stag-horn bottle opener. Prost!
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Today is Super Sunday in Nuremberg. This is the third day of the annual IWA Outdoor Classics trade show, the biggest gun/hunting/outdoor trade show outside the USA. Over 1600 companies are displaying their products. The IWA event, held each spring in Nuremberg, Germany, opened Friday in the Nürnberg Exhibition Centre. The show runs four days, March 8-11, 2019. Here is our IWA Day 3 report, with more images from the show. Photo Credit for IWA images: NuernbergMesse / Frank Boxler and Thomas Geiger, All Rights Reserved.
Here a visitor checks out an impressive Minerva-series Tactical Rifle from Victrix Armaments, an Italian rifle-maker affiliated with Beretta. Along with modular tactical rigs, Victrix also makes quality F-Class rifles, prone guns, and hunting rifles. SEE VICTRIX RIFLES HERE.
Yes, there were many AR-platform rifles on display at the IWA Outdoor Classics show.
A recent test of the Swarovski dS (see video below) proved this state-of-the-art “smart optic” delivers on its promise — no more dialing knobs. Swarovski’s $4500+ 5-25×52 dS features a built-in laser rangefinder and internal microprocessor.
Working with a smartphone App, the Swaro’s sophisticated ballistics computer calculates your trajectory at any distance and then displays an aim point on your reticle. It even adjusts the aim point for the wind (with data entered wirelessly via mobile device).
Here is a line-up of new Aimpoint rifle scopes. Aimpoint is much more than Red Dots these days…
Pride of Pedersoli. This display showcased handsome Pedersoli side-hammer (Sharps) and falling-block rifles from Italy. Note also the collection of Vernier-type Tang Sights.
Bling is the thing. This eye-catching Magnum Research Desert Eagle was at the IWA New Product Center.
There were also many vintage pistols on display. This is an original Borchardt Model 1893 semi-auto handgun, father of the famous 9mm Luger pistol.
The IWA Outdoor Classics started decades ago as a hunting exhibition, and it still retains that focus. Here is an impressive display of horns and hunting-related items.
IWA Archery Range at Nürnberg Exhibition Centre
IWA Outdoor Classics visitors could test their archery skills with both conventional bows and with crossbows at the Show’s Archery Center. This offered an interesting “hands-on” experience for many show-goers.
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The IWA Outdoor Classics trade show is the biggest gun/hunting/outdoor trade show outside the USA. This year 1622 companies are displaying their products and IWA attendance should approach 50,000. The IWA event, held each spring in Nuremberg, Germany, opened yesterday in the Nürnberg Exhibition Centre. The show runs four days, March 8-11, 2019. Here is our IWA Day 2 report, with more images from the show. Photo Credit for IWA images: NuernbergMesse / Frank Boxler and Thomas Geiger, All Rights Reserved.
High-tech Steiner M7Xi IFS 4-28x56mm optic. That box on the end includes a digital display with level and windage/elevation read-outs.
Spectacular one-of-a-kind Walther Q5 pistol with full engraving and custom grips. Wow.
More Walthers — These are Olympic-grade competition Air Pistols.
What’s an outdoor show without a Land Rover and safari gear?
How do you make a beautiful gunstock? Start with a beautiful wood blank. Some stunning Turkish walnut blanks were on display at the IWA Show.
Beautiful Sauer rifle with engraved receiver and presentation grade wood.
There were plenty of handsome wheelguns on display at the Smith & Wesson booth. Accurate revolvers will never go out of style.
We liked this slide-out, mobile gun-locker for rifles and gear. Now that’s some serious storage!
Leading American shooting supplies vendor Brownells has a HUGE presence at IWA.
IWA New Products Center
Along with the main displays for 1600+ exhibitors, the IWA Show features a dedicated New Products Center. Here you’ll find a wide spectrum of new items — airguns, electronics, optics, hunting clothing, knives, cleaning products and more…
We have no idea what this woman is doing with that gadget, but it has something to do with Swarovski Optik. Maybe some kind of virtual reality? What’s your guess?
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After SHOT Show in the USA, the IWA Outdoor Classics is the biggest gun/hunting/outdoor trade show in the world. The IWA event, held each spring in Nuremberg, Germany, opened today, March 8, 2019, in the Nürnberg Exhibition Centre. The show runs four days, concluding on March 11th. This is a big event — 1622 exhibitors from around the globe are showcasing their products. In 2018, 46,121 visitors from 121 countries attended the IWA Show. This year, attendance should be even greater.
Photo Credit for this and other images: NuernbergMesse / Thomas Geiger, All Rights Reserved
You don’t see this every day. Exhibition-grade wood and an engraved Walther action on a competition .22 LR position rifle. This handsome rifle is certainly worthy of Olympic Gold.
IWA Show Preview Video
Here are some beautiful shotguns with engraved receivers and stunning wood. You see plenty of exotic firearms like this at the IWA show.
Here a show visitor checks out the sights on a Grünig Elmiger rimfire match rifle.
Along with complete firearms, there were displays of impressive rifle actions.
German gun-maker Walther showcased the new Walther Q5 Match Steel-Frame pistol.
Major German rifle-makers Blaser, Mauser, and Sauer all had large, prominent displays at the IWA Show in the Nuremberg Exhibition Centre.
German Craftsmanship on Display
Along with displays of guns, optics, and hunting gear, the IWA show features workshop areas where skilled artisans practice their trades — you can see engraving, wood-carving, and other skills in action.
In addition to the firearms exhibitors, the IWA show has many vendors displaying archery and bow-hunting gear. IWA has a strong hunting focus — perhaps more so than SHOT Show in the USA.
There was also an AirSoft Shooting Area at IWA where visitors could practice their marksmanship.
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Our friends at Targetshooter Magazine just returned from the IWA Outdoor Classics trade show in Germany. With 1455 exhibitors and over 45,530 attendees from around the globe, the IWA exhibition is a major event that rivals the USA’s SHOT Show in Las Vegas.
Here are some highlights from TargetShooter’s IWA Trade Show Report:
Target Optics
Perhaps this is a good place to start, with the latest long-range March offering, the High Master. This is a superb 10-60x56mm scope with a 34mm tube and ED glass. I predict that this scope will once again set the bar for the serious F-Class shooter. Obviously you can’t assess a scope like this at an exhibition, but I hope Target Shooter will have one soon for a proper test.
Tactical Rifle
This year, Tikka decided it was time they got in on the act and staged a press seminar to launch their version – the T3x TAC A1. This one doesn’t go the full AR butt route but has a very nice folding stock and, in spite of this and a 24-inch barrel, keeps the weight down to a respectable 5.1 kg (11.24 lb). Tikka has a very large following and I suspect this one will be a great seller, especially in the 6.5 Creedmoor chambering with 10-shot magazine.
Actions
Another action which caught my eye was from a Canadian company called Ultimatum Precision. They had incorporated some really useful features into their ‘Rem footprint’ action and, being Canadian, it might be more accessible without all the American ITAR nonsense. It incorporates a three-lug, floating bolt-head design which means that caliber changes are a cinch, especially with the option of a barrel-nut fixing. It comes with a hard, black finish and will be offered in the usual bolt/port configurations.
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The IWA Outdoor Classics trade show, aka “Euro SHOT Show”, opened today, March 3rd, in Nuremberg, Germany. For the next four days (March 3-6), 1455 exhibitors will show their products at the Nuremberg Exhibition Centre. This is a hugely popular event — last year’s IWA Outdoor Classics trade show attracted 45,530 trade visitors from 115 countries, and attendance should be even higher this year. IWA is Europe’s biggest combined trade show for the hunting, shooting, and civilian/military security industries. And this year, IWA Outdoor Classics was coordinated with EnforceTac, a two-day Law Enforcment/Security trade show held in Nuremberg March 1-2, 2017.
IWA even features an indoor Archery Range. For many years, the Archery Range has been a popular gathering place where exhibitors and visitors can practice their skills and learn about the latest archery products up close and personal.
About the IWA Outdoor Classics Trade Show
What is now the IWA Outdoor Classics trade show began 44 years ago as Germany’s national product show for gunsmiths and gun retailers. That product show started modestly in 1973 with less than 100 exhibitors. Over the past four decades IWA Outdoor Classics has grown into a massive event, drawing the major players in the hunting, security, and shooting sports industries. In the firearm universe, the IWA event is second only to America’s SHOT Show in importance.
2016 IWA Show Highlights:
Photos courtesy NürnbergMesse.
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The 2016 IWA Outdoor Classics trade show (aka “Euro SHOT Show”) is now history. The IWA event increases in popularity each year. In 2016 there were 1457 exhibitors with nearly 5000 products on display. The final 2016 attendance count is not complete but there were probably close to 44,000 visitors at the IWA show in Nuremberg, Germany. Last year, in 2015, there were 41,748 trade visitors from 122 countries. The video below shows highlights of the 2015 IWA Outdoor Classic event:
IWA Outdoor Classics 2016 Wrap-Up Video
Many interesting new products were showcased at IWA this year. Here are some of the more innovative or noteworthy guns and shooting accessories on display in Nuremberg:
Anschutz 54.30 Smallbore Action and Rifle
The new Anschutz 54.30 smallbore target barreled action features a threaded receiver and barrel — a change from the past (when barrels were pressed and pinned). The new 54.30 action has many other important design improvements. The loading port was moved 30mm rewards and was reduced in size by 18%, resulting in a more rigid receiver. The closer location of the loading port is more ergonomic, allowing less movement when in position. The weight of the firing pin was reduced, resulting in a velocity increase of the firing pin and a shorter lock-time. Anschutz also claims that a newly-designed barrel chamber improves overall accuracy. The new 54.30 match action can be installed into all available stocks which fit Anschutz round match actions such as the 1907 or 1913.
Dentler Basis Vario — Modular Rifle Scope Mounting System
Dentler has introduced an interesting modular scope mounting system that allows you to quickly switch optics while retaining zero. The system offers many variations for scope height, optic type, and fore-aft position. Dentler claims this system offers 100% repeatable zeroes. Watch the video to see how the BASIS VARIO mounting system works.
CK Technology — Granular Rubber Bullet Trap
This is a smart use of recycled rubber materials. CK Technology of Belgium has created a new bullet trap that uses small rubber beads to capture bullets. The granular bullet trap is made of rubber granulates placed on an inclined galvanized steel plate. It offers many advantages compared to traditional steel bullet traps– most importantly there is less pollution, reduced noise, and most importantly, bullets are captured intact so there are no ricochets. This system works for up to .50 caliber bullets, and can be installed indoors or outdoors. The CK bullet trap takes up less space than a conventional steel bullet trap — an advantage for indoor ranges.
SIUS AG — Color Touch-Screen Electronic Scoring Display
SIUS AG is a leader in electronic scoring technology, and the new SA951 control/display unit represents the state of the art. The latest generation SA951 is designed for all types of pistols and rifles, centerfire, rimfire, and airguns. SIUS states the the SA951 is currently the only unit with ISSF Phase III approval for all types of firearms and airguns. The SA951 features a sharp 10.5-inch color touchscreen that permits the competitor to see his/her targets and easily navigate a variety of functions — all with the touch of a finger. Using the control menu and selecting programms and screens is easy, quick and intuitive. The control unit can also be operated via the remote control or the proven barcode scanner. This allows users the same kind of operation as with predecessor models SA931/SA941.
Korth Super Sport Revolver
This is one serious wheelgun. The new Korth Super Sport Revolver is big and beefy with Picatinny-type rails on top and on both sides of the barrel. Chambered for .357 Magnum, this gun was designed for used in action matches such as the Bianchi Cup. Weighing a hefty 3.64 pounds (1.652 kg), the Korth Super Sport is over 11 inches long, without compensator. This gun has many innovative features, including: externally adjustable hammer spring, externally adjustable double-action cycle (with pressure point wheel), adjustable iron sights, and quick-change cylinder (for caliber change to .38 Special or 9mm Para). Here’s video of the gun being shot at the SHOT Show Media Day event in January.
Svensk Jaktvision PhoneCam Holder
Svensk Jaktvision of Sweden offers a handy product that mounts a smartphone above your rifle-scope. This product is designed for hunters who want to record their experience in the wild. But the system is also useful for marksmanship training. The top-mounted smartphone screen allows a coach/instructor to see how the rifle moves in the hands of the trainee. Watch the video to see how the Jaktvision PhoneCam holder can be employed in the field.
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At the IWA Trade Show in Germany a few years ago, a correspondent for The Firearm Blog interviewed Woody Woodall, who runs Lothar Walther’s USA operation. While many shooters assume that Walther hammer-forges most of its barrels like some other European barrel-makers, in fact Lothar Walther USA uses the button rifling technique for most of its US-made barrels.
In the video below, created for The Firearm Blog, Woodall explains that button rifling involves some extra steps to ensure a good result: “The extra work that goes into it is that you’ve got to make rifling, stress relieve it, and have it come out the right size. And it takes a lot of skill to do that. Lothar Walther invented button rifling in 1925, if a better way of making rifling came out, we’d be glad to go to it.”
Woodall explains that hammer forging is a good method for mass production, but it is costly to set up: “Hammer forging is relatively new, it came out in 1934, but did not come into prominence until the 1950s…. But the cost of [hammer forging] in the world today is getting above what the market will bear for barrels. [Hammer forging] is more complicated. As the hammers hit the barrel the barrel gets longer, but the hammers have to hit uniformly so the barrel [stays] straight. There’s a higher failure rate in that. There’s also some surface delamination that can occur, and some other issues. So if you’re hammer forging, you really have to pay attention to the details. So, it’s like button rifling, only ten times more complicated. It’s for super-high-volume production… The large companies tend to use the hammer forging, intermediate size companies tend to use the buttoning, and craft companies tend to use the cut rifling. All three [methods] can make an equally accurate barrel.”
At the 
